Job details

Location
Dubai
Salary
AED 25,000 to 35,000 per month
Job Type
Permanent
Ref
1046161
Posted
27 days ago

Job details

Location
Dubai
Salary
AED 25,000 to 35,000 per month
Job Type
Permanent
Ref
1046161
Posted
27 days ago
DMCG Global is looking for a Digital Marketing Manager - SEO & ASO who will be closely working with Head of Performance Marketing to set up, manage and optimize campaigns for SEO & ASO. 

Job location is Dubai, UAE.

Role Summary is mentioned below:
  • Setup an ASO (App Store Optimization) strategy to optimize and improve App on Google Play and App Store.
  • Develop and update the company's App Store Optimization strategy to take the app to the leading position for appropriate keywords
  • Research and analyze competitor apps for Keywords analysis, App Rankings, Trending Keywords.
  • Performing ongoing keyword research including discovery and expansion of keyword opportunities
  • Researching and implementing content recommendations for organic SEO success
  • Develop and implement link building strategy
  • Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
  • Up-to-date with the latest trends and best practices in SEO and ASO
  • Optimizing landing pages for search engine optimization
  • Researching and implementing recommendations for organic SEO success
Requirements:
  • Bachelors/Masters in the field of marketing
  • Around 8-9 years in ecommerce or other performance-based digital pure players
  • Having worked on apps / website for the SEO and ASO
  • Clear demonstration of performance and business growth
  • Worked closely with product & engineer: on-site & off-site optimization/ technical roll-outs/ features/ sprints (involved in CX side)
Skills required:
  • Web and App Analytics, SEO analytics and ASO analytics
  • Development background is add on
  • SEO / ASO understanding – HTML, CSS, App indexing
  • Reporting and data visualization tools
Get in touch now to learn more about this great opportunity!