DMCG Global is looking for a Digital Marketing Manager - SEO & ASO who will be closely working with Head of Performance Marketing to set up, manage and optimize campaigns for SEO & ASO.
Job location is Dubai, UAE.
Role Summary is mentioned below:
- Setup an ASO (App Store Optimization) strategy to optimize and improve App on Google Play and App Store.
- Develop and update the company's App Store Optimization strategy to take the app to the leading position for appropriate keywords
- Research and analyze competitor apps for Keywords analysis, App Rankings, Trending Keywords.
- Performing ongoing keyword research including discovery and expansion of keyword opportunities
- Researching and implementing content recommendations for organic SEO success
- Develop and implement link building strategy
- Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
- Up-to-date with the latest trends and best practices in SEO and ASO
- Optimizing landing pages for search engine optimization
- Researching and implementing recommendations for organic SEO success
- Bachelors/Masters in the field of marketing
- Around 8-9 years in ecommerce or other performance-based digital pure players
- Having worked on apps / website for the SEO and ASO
- Clear demonstration of performance and business growth
- Worked closely with product & engineer: on-site & off-site optimization/ technical roll-outs/ features/ sprints (involved in CX side)
- Web and App Analytics, SEO analytics and ASO analytics
- Development background is add on
- SEO / ASO understanding – HTML, CSS, App indexing
- Reporting and data visualization tools
Get in touch now to learn more about this great opportunity!
Digital Account Manager
Our client is a leading digital agency's with offices across Australia. They have experienced growth and continue to onboard new clients and now require to hire more accoun...