Job details

Location
Dubai
Salary
AED 25,000 to 35,000 per month
Job Type
Permanent
Ref
1046161
Posted
about 3 years ago

Job details

Location
Dubai
Salary
AED 25,000 to 35,000 per month
Job Type
Permanent
Ref
1046161
Posted
about 3 years ago
DMCG Global is looking for a Digital Marketing Manager - SEO & ASO who will be closely working with Head of Performance Marketing to set up, manage and optimize campaigns for SEO & ASO. 

Job location is Dubai, UAE.

Role Summary is mentioned below:
  • Setup an ASO (App Store Optimization) strategy to optimize and improve App on Google Play and App Store.
  • Develop and update the company's App Store Optimization strategy to take the app to the leading position for appropriate keywords
  • Research and analyze competitor apps for Keywords analysis, App Rankings, Trending Keywords.
  • Performing ongoing keyword research including discovery and expansion of keyword opportunities
  • Researching and implementing content recommendations for organic SEO success
  • Develop and implement link building strategy
  • Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
  • Up-to-date with the latest trends and best practices in SEO and ASO
  • Optimizing landing pages for search engine optimization
  • Researching and implementing recommendations for organic SEO success
Requirements:
  • Bachelors/Masters in the field of marketing
  • Around 8-9 years in ecommerce or other performance-based digital pure players
  • Having worked on apps / website for the SEO and ASO
  • Clear demonstration of performance and business growth
  • Worked closely with product & engineer: on-site & off-site optimization/ technical roll-outs/ features/ sprints (involved in CX side)
Skills required:
  • Web and App Analytics, SEO analytics and ASO analytics
  • Development background is add on
  • SEO / ASO understanding – HTML, CSS, App indexing
  • Reporting and data visualization tools
Get in touch now to learn more about this great opportunity!