Digital Performance Director

DMCG Global is currently seeking a Digital Performance Director to join a global PR, Media and communication agency. The job position is based in Seoul, South Korea.
 
The ideal candidate will have approximately 6-7 years’ experience in digital marketing positions and used to working on performance-driven businesses. The candidate should have experience in a high growth sector or have worked in a company undergoing significant growth at the time. The preferred candidate should have high commercial acumen & be a digital specialist particularly in paid performance channels including PPC, social, display & online video.
 
Excellent communication & interpersonal skills are essential while a Korean-speaker is preferable but not a prerequisite.
 
Role summary (including, but not limited to):-
 
Capabilities (Performance & Specialism)

• Performance-driven, ensuring that monthly conversion targets are met in line with client expectations.
• Responsible for digital performance strategy & investment by channel.
• Complete & manage the forecast/ plan of monthly budgets in-line with client objectives.
• Oversee optimization of campaigns through utilization of bid management tools to deliver on-going paid performance.

Relationships

• Lead, maintain, and grow strong relationships with relevant client stakeholders.
• Building the relationship with the client’s marketing team from the start through effective communication – calls, meetings & presentations.
• Manage the client relationship to build respect and trust in your judgement.
• Be the main point escalation for account challenges/issues.
• Train & support members of the client’s marketing team.
• Client facing presentations on strategy, campaign recommendations and subsequent results.
• Develop and maintain development plans, roadmaps, media plans, and lead on strategy and reporting across your client portfolio.
• Develop a clear understanding of client business and marketing objectives.
• Build relationships with Havas digital performance team (both senior & executive) to ensure effective communication & best solutions for the client.

Innovation & Growth

• Have extensive ‘deep digital, data and tech’ expertise within the team and agency.
• Help to drive innovation and creative search solutions for the client.
• Develop and lead innovative, data-driven strategies & champion digital innovation
• Design innovative test-and-learn programs that deliver on the over-arching client strategy; driving the client marketing activity forward.
• Reflect the agency ambition and vision in all work, ensuring the highest standards are met.
• Help to deliver improvements in digital performance operations & client delivery.

What We’d Like To See

• 6-7 years experience within a Performance remit, ideally within an agency environment.
• Management experience is essential.
• Experience with managing a retail client is a plus.
• Commercial experience – commercial responsibility/exposure for clients or team.
• Excellent knowledge/experience of digital performance strategies.
• Must be able to communicate well, interpret Performance marketing to the client and manage their expectations on targets & results.
• Excellent knowledge of industry tools and latest technologies.
• Good numeracy skills with strong knowledge/ experience of MS Excel.
• Passion for, and a wide understanding of, all aspects of digital media.
• Strong time management skills and ability to prioritise workload across your team.
• Excellent communicator – written and verbal, with the ability to present confidently.
• Ability to work autonomously & under pressure.
• Thorough attention to detail is essential.

 Get in touch now to learn more about this great opportunity!