Klaviyo Marketing Specialist

If you are a CRM/automation marketer with advance Klaviyo you will love this agency.

Position - Freelance
Location - London
Day rate  - £400 - £600 per day
The role is initially for 3 months 3 days a week.
Office based or remote.
No sponsorship available
 
Role
As an advanced user of Klaviyo as a marketing platform, you will help this creative agency get the most out of it for an exciting alcohol start-up brand which is gaining a high profile in the UK and with good reason along with their automotive clients.
 
Responsibilities

• Setting up consistent best practice templates that can reduce campaign delivery times
• Working through a backlog of automations throughout the customer journey against specific segments
• Provide an understanding of unique volumes , assisting in providing insight on volume selections
• Experience of 3rd party plug in opportunities in e-commerce
• Work with CRM strategists to implement testing recommendations by communication type
• Introduce the business to more advanced components of Klaviyo to support ambitions around personalisation
• Set up campaign reporting
• Identify opportunities to use advanced capabilities of Klaviyo like predictive analytics
• Identify opportunities to expand campaign automations into additional channels – eg SMS and paid social
• Support our ecommerce client team on defining a consistent approach to integrating Klaviyo site tags into the e-commerce site through GTM
• Implementation of a contact strategy within Klaviyo to manage over contacting and prioritising the right message

Experience

• Advanced experience using Klaviyo
• Proven background in defining a campaign development process with clear owners and responsibilities
• Excellent writing and communication skills
• Ideally worked in an agency environment but not essential
• Worked within automotive, alcohol or FMCG sectors
• Strong team player able to work at all levels

Start date asap.