Hybrid working - 1-2 days a week in the office
Are you a Junior Marketing Manager or Senior Marketing Executive looking for the next step in your career? My client is looking for a London based Marketing Manager with a focus on content creation, demand generation and marketing automation along with general marketing experience.
- Demand Generation. Implement demand generation strategies to drive prospects through the funnel and generate marketing qualified leads.
- Sales alignment. Work closely with the Commercial team to align marketing activities with sales objectives.
- Content creation. Work with approved agencies to create compelling and informative content for use in their marketing activities and campaigns.
- Organic social. Own the social media channels including all content creation and engagement for LinkedIn, Twitter and Glassdoor.
- Email and Marketing Automation. Own the marketing automation platform (Spotler). Be the person responsible and the expert in their team for building out event workflows and email nurture campaigns.
- Data Management. Work with the internal data experts to maintain database integrity and ensure alignment between the marketing automation and CRM systems.
- Analytics and reporting. Monitor and analyse the performance of marketing campaigns, social channels, website traffic and other relevant metrics.
- Brand Management. Be the brand guardian.
- Background in B2B SaaS or Services
- Strong understanding of the B2B sales cycle
- Proven content creation experience and a creative mindset.
- Excellent written and verbal communication skills
- Hands on experience manging social media campaigns, creating content and writing social posts
- Strong project management skills. Ability to own activities end-to-end, work autonomously and manage multiple projects simultaneously and meet deadlines
- Experience working in a fast-paced environment where you need to be hands on and get stuck in.
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